BS.C Visual Communication is a course that is a mix of theory and practical papers. It encompasses the entire gambit of media studies put together. The theory papers put the course on a sound theoretical frame work. It lays the foundation to understand the Visual communication through visual lenses and supplement the practical papers.
Some of the theory papers are; Introduction to Visual Communication, Media Ethics, Media Organization, Media Culture and Society, Advertisement, Media Communication Theories etc.
The Visual Communication course is designed in such a way that students can specialize in four practical area of visual literacy. One is the hand based Imagery, second computer based imagery, third is still camera based imagery and the fourth is videography based imagery.
The hand based imagery has two practical papers; one is freehand drawing and other is graphic design. The learning curves of these papers are to get training in free hand drawing and in controlled drawing skills. The specialized training can transform the students to become sketchers and illustrators and they can even make forays into art directions.
The computer based imagery has five papers; web designing, animation, computer graphics 3 D Max etc. Here students are trained to become web designers, animators and graphic artists. There is a huge demand for professionals who have specialized training in these areas of computer based imagery. Students of visual communication make good money working on animation projects while pursuing their degree.
There four papers related to photography that imparts professional training in the creation of still imagery. Some of the areas of specialization are; Ad photography, product photography, event photography, fashion photography etc. Students of photography are in huge demand in the media industry.
Television production is another core area of visual communication. In this area, there are three theory papers and two practical papers. These television production papers expose students to the various field of film making. They are trained in the area of direction, cinematography, video editing, sound recording, light arrangement, art direction, script writing, dialogue writing, etc. All these skill sets are in huge demand in the media and entertainment industry.
Opportunities for Visual Communication graduates
The Visual communication course trains the students to get job ready and can find easy entry into the media industry. . The media industry is always on a look out for Viscom graduates and employment opportunities are immense in this field. Good talents are absorbed instantly in the media industry. They are taken in the position of assistant creative director Visualizer, web designers, animators, graphic designer, cinematographers, sound engineers, photographers etc. The good part is that most of these jobs are highly remunerative and earnings may vary on the chosen area of specialization.
The Viscom course gives a thorough understanding of visual literacy that is essential to enter into the media and entertainment industry. However, media industry is a very competitive field and only those who have really good skill set can enter into this ever-growing industry
. Opportunities for Visual Communication graduates
The Visual communication course is designed in such a way that it trains students get job ready to easily enter into the media industry. The employment opportunities for the Viscom graduates are immense. The media industry is always on a look out for graduates from the viscom department. Good talents are absorbed instantly in the industry. They are taken in the position of assistant creative director Visualizer, web designers, animators, graphic designer, cinematographers, sound engineers, photographers etc. The good part is that most of these jobs fetch high remuneration and earnings may vary on the chosen area of specialization.
However, since media industry is a very competitive in nature only those who have really good skill set and understanding of visual literacy can enter into this field of media and entertainment industry.
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The Visual Communication department of Guru Nanak College is proud that most of its students are already employed while being an under-graduate student. The vision and mission of the department is to provide state of art facilities in all the four core areas of specialization. The labs of these specialized areas of training should be equipped with latest equipment so that students get hands down training on far with media industry and they can have smooth transition to the professional world.
Another vision and mission is that students should get internship in the best of the media companies and there should be campus interviews by these companies and they can pick the students while they are still in the college.
There should be wholesome personality development of the students during the degree course and even as they learn the different languages of visual communication, they should not lack in any way in the verbal communication skills. The vison and mission of the visual communication course is to train the students in both verbal and nonverbal means of communication.
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